About Us

Wildsparq is a powerful, online leadership development tool built for companies that care about their people, their legacy, and the impact they will make in the world.

Meet our Team

Cord Sachs

Cord Sachs

President & CEO

Corey Towe

Corey Towe

Vice President of Operations

Matt Heard

Matt Heard

Director of Finance

Matt Romano

Matt Romano

Director of Technology

Josh Swing

Josh Swing

Account Executive

Peyton Welch

Peyton Welch

Director of Sales

Lacy McCormack

Lacy McCormack

Culture and Experience Leader

Megan Lenoir

Megan Lenoir

Client Success Leader

Hampton Dortch

Hampton Dortch

Account Executive

Emmy Hobbs

Emmy Hobbs

Senior Client Success Leader

Maggie Malone

Maggie Malone

Voice of the Customer

Will Davies

Will Davies

Client Success Leader

Jacob Justice

Jacob Justice

Senior Software Engineer

Jasa Scheierman

Jasa Scheierman

Sales Development Leader

Shelby Ferguson

Shelby Ferguson

Sales Development Leader

Audrey Jackson

Audrey Jackson

Sales Development Leader

Rachael Merritt

Rachael Merritt

Director of Marketing

Russell Allen

Russell Allen

Software Engineer

Cord Sachs

President & CEO

As president, CEO and chief inspiration officer of Wildsparq and FireSeeds, Cord’s number one goal each and every day is to guard the cultures he has worked hard to help create, hire and inspire the best of the best to help grow the companies, and drive bottom-line profit of the two organizations. Cord is a graduate of Samford University where he majored in Business and learned very early that he wanted to create an organization to serve and grow leaders. “I have always had a passion for great leadership and I’ve had so many great mentors and leaders in my own life,” Cord says. “I knew that I wanted to try and help replicate that passion and those leadership lessons in others.” Leading two thriving businesses is not Cord’s greatest accomplishment, however. He and his beautiful wife, Heather, have six incredible children: Jeremiah, Ellie, Saddler, Judson, Josiah, and Gideon. Cord spends his spare time — yeah, right — snow skiing, horseback riding, boating, and doing just about anything else you can do on the water at Lake Guntersville. He also enjoys serving as an Elder at his church, and coaching his kids in baseball, soccer, and flag football among other things.

Favorite Team War Eagle!
Favorite Book Good to Great - Jim Collins
Guilty Pleasure Bacon
Favorite Movie Braveheart
Favorite Food My momma's french toast
Cord Sachs

Corey Towe

Vice President of Operations

Favorite Movie Top Gun
Favorite Book Love Does by Bob Goff
Favorite Food Carolina BBQ
Favorite Team Atlanta Braves...United...Falcons...Hawks - Anything Atlanta Sports
Favorite Movie A Country Music Songwriter (90's Country that is)
Corey Towe

Matt Heard

Director of Finance

Around these parts, Matt Heard is known as the go-to guy. "For what," you might ask? And the answer is “everything.” He started at FireSeeds when the company was just a couple of guys and an idea in Cord Sachs' basement, and he now manages the whole team. He also splits time managing the finances for FireSeeds and Wildsparq, as well as serving our FireSeeds partners on new recruitment searches. Matt graduated from the University of West Georgia with a degree in Accounting and Finance and then moved to Birmingham where he met and married his lovely wife, Anna. The couple now have 3 kids, Carter, Mary Helen, and Davis. In his spare time, Matt likes to play golf, go to Georgia football and basketball games, and spend time serving as a deacon at his church.

Favorite Team University of Georgia
Favorite Vacation Spot Destin, FL
Favorite Food Blue Cheese Burger with Sweet Potato Fries
What Do You Want To Be When You Grow Up? Professional Golfer
Favorite Movie Remember the Titans
Matt Heard

Matt Romano

Director of Technology

Anyone who claims Director of Technology as a job title already knows they are the smartest guy in the room, but let us be the first to say that Matt Romano is the smartest guy in the room. Any room. Pick a room, put Matt in there, and convince us we’re wrong. 

Not only does Matt handle all of the internal IT needs for us at FireSeeds and Wildsparq, he’s also the mastermind behind making sure the software we build provides its ultimate value to our end users — That’d be you.

As a graduate in Journalism and American Studies from the University of Alabama, you might think Matt should have chosen a career as an investigative journalist, author, podcaster, or (insert something other than “Director of Technology” here), but as we’ve already established… He’s wicked smart, and he happens to be really good at noodling on technical stuff, so we’re keeping him. 

Matt and his lovely bride, Caroline, are the tired, but joyful parents of five kids: Emma, 9; Rosalie, 6; Lorelei, 6; Jake, 22 Months; and Cecilia, 22 Months. Yeah, you read that right. They have two sets of twins. Two. Sets. Of. Twins. When he’s not chasing a toddler or coaching his girls’ softball teams, you can usually find Matt volunteering at his church, playing the drums, listening to podcasts, or miraculously catching various food items in his mouth at a Hibatchi restaurant — he claims to be the very best at this, but we confirmed it yet. 

Matt says his single greatest accomplishment in life was convincing Caroline to stay in Alabama (she’s from the Longhorn state) and saying “yes” to becoming a Romano. When he grows up, he wants to become a recording engineer, which is super-cool, but we’re hoping he doesn’t grow up any time soon!

Favorite Movie Inception
Favorite Book Lean Enterprise by Barry O’Reilly
Guilty Pleasure Steak. All the steak.
Favorite Team Alabama Crimson Tide & Atlanta Braves
Superpower The ability to read minds
Matt Romano

Josh Swing

Account Executive

Josh Swing is tall. Like, really tall. That’s neither here nor there, but it’s worth mentioning because it’s true. It is also a fact that Josh is a remarkable Account Executive at Wildsparq. Each and every day, Josh helps fulfill the mission of Wildsparq by empowering organizations to create multiplying movements of multiplying leaders within their culture and for the good of their business. Always smiling, always willing to learn, and then share his newfound wisdom with others, Josh helps to round out a powerhouse team of caring, compassionate, impassioned, and, frankly, very impressive individuals who want nothing more than to serve our clients well. Josh graduated from Bethel University with a Business Management degree and uses every bit of that great education to help lead our team at Wildsparq. Josh and his wife, Erin, have what they call their “fur-baby,” Piper, and two baby-babies, Elliot and Graham. Josh enjoys playing basketball (duh!), and getting outside to hike, run, swim, or “just be.” He is also passionate about coaching and helps serve different youth leagues as a basketball coach in his free time.

Favorite Food Pizza
Favorite Book Hunger Games
Favorite Vacation Spot The beach
Superpower The ability to control time
Favorite Movie Hoosiers, The Dark Knight, Anchorman
Josh Swing

Peyton Welch

Director of Sales

Peyton Welch hails from “Nawlins, Louisiana,” and serves as the Director of Sales at Wildsparq, which pretty much means he's the brains behind everything Wildsparq sales. The process, the people, you name it, Peyton had his hand in it somewhere. Which ultimately means, he stays busy. Peyton's favorite thing to do is to make meaningful connections with people that could benefit from using the Wildsparq platform. “Which ones?” I asked. “The answer to that question is quite simply, all of ‘em,” Peyton says with a smile. “I mean, who wouldn’t want to use the Wildsparq platform, am I right?” He’s right, for the record, but let’s move on. Peyton is wicked smart. So smart, in fact, that he was able to convince his beautiful bride, Tori, to say “yes” two years ago and they are now new parents to their sweet baby girl Taytum. When he’s not helping to lead our teams at Wildsparq, you’ll probably catch Peyton and Tori volunteering at local non-profits, hanging out at Christ fellowship Church in Birmingham, playing basketball, reading, or listening to music. When asked about his favorite hobby, Peyton responded, shyly, “I like making lists. Lots and lots of lists.” How cool! You landed a good one, there, Tori. Attagirl.

Favorite Movie Braveheart
Favorite Book Lord of the Rings
Favorite Vacation Spot New York City
Favorite Team New Orleans Pelicans
What do you want to be when you grow up? Astronaut
Peyton Welch

Lacy McCormack

Culture and Experience Leader

Lacy might be the most peoplest of people persons there is. When you first meet Lacy, you'll notice her warmth, joyfulness, and ability to make everyone around her feel cared for and valued. From making sure she says "good morning" to everyone in the office, to never missing someone's birthday, and everything in between. She's the first person you see when you walk into the Wildsparq office and we wouldn't have it any other way. Lacy exudes enthusiasm and jumps at any opportunity to celebrate those around her. As the Culture and Experience Leader at Wildsparq, she spends the majority of her time thinking internally for the Wildsparq culture by planning events, onboarding new hires, supporting the team in a multitude of ways and making sure everyone comes into the office and leaves the office with a smile on their face 😁 When she’s not at Wildsparq, you can find her with her husband Shaun, working on various different house projects, cooking up a homemade meal, working out, or serving in their local Church.

Favorite Movie The Great Gatsby
Favorite Book Dare to Lead
Guilty Pleasure Chocolate, my goodness!
Favorite Food Tacos. Chips & Salsa. Gaaaaahhhh...
What do you want to be when you grow up? Food Network star or country music singer
Lacy McCormack

Megan Lenoir

Client Success Leader

Megan's tagline is "Friends and Atmosphere" If those two things are together, she's bound to have a good time. You may ask, what's "Friends and Atmosphere" well... we asked Megan and she said, "any place that I am surrounded by my best friends in a place we all love, like any place with live music, good food, and lots of laughter." She's sweet AND spunky and that's exactly what we love about Megan. But let us not forget how hardworking she is at the same time. Megan pushes it to the limit *cue corbin bleu* and fights for what she wants I mean, she makes 500 calls a week gosh darn it. She's notorious for always having a smile on her face despite even her hardest days and will always go out of her way to encourage others. When Megan's not at work you can find her, well, "friends and atmosphere" see.. I guess it really is her tagline after all.

What do you want to be when you grow up A MLB wife or a back up dancer for Taylor Swift
Favorite Book My weekly People Magazine or Redeeming Love
Guilty Pleasure Cinnamon Rolls or breakfast for dinner
Favorite Food Chips and Queso
Favorite Movie Lion
Megan Lenoir

Hampton Dortch

Account Executive

Hampton — you know, like the upper midscale hotels with limited food and beverage facilities? — anyway, Hampton Dortch is Wildsparq’s Sales Development Leader, which essentially means he’s one of the guys responsible for finding potential Wildsparq users all over the country. 

Hampton is particularly qualified for this position because he’s about the nicest guy you’ll ever meet — and he never meets a stranger. Hampton also believes in the mission of Wildsparq and has a heart for companies that care about their people, their legacy, and the impact they will make in the world. A graduate of Samford University, Hampton was a Marketing major, which has helped him greatly as he seeks to make connections and share the benefits of the Wildsparq strategy each and every day. He says his greatest accomplishment in life was completed the day he got his wife, Erica, to say “I do.” Among his favorite things to do when he’s not at Wildsparq, Hampton lists “watching Erica do what she loves” at the very top (she’s a photographer, by the way). To meet Hampton is to know Hampton, and to know Hampton is to love Hampton. He’s fun, funny, happy, laid back, and willing to do whatever it takes to make sure his hair looks perfect in any and all situations.

Favorite Team Wherever LeBron happens to be playing at the moment
Favorite Book Wild at Heart
Guilty Pleasure Singing at the top of my lungs in the car
Vacation Spot San Diego (where Erica is from)
Favorite Movie About Time
Hampton Dortch

Emmy Hobbs

Senior Client Success Leader

Emmy Hobbs is what some people might call a polymath. I don’t know any of those people, but being so multi-talented and interested in so many different things, Emmy probably does. She’s a Samford University graduate with a degree in nutrition. She’s a make-up artist, fitness freak, baker, church volunteer, wife, sister, daughter, and Client Success Leader at Wildsparq. Talk about a Renaissance Woman! Basically, her responsibilities at Wildsparq are to engage with clients, answer their questions, guide their decisions, and serve as the ambassador of good vibes to all who come in contact with the Wildsparq platform. When she’s not at work, she’s usually doing one or several of those things I’ve already mentioned with the love of her life, Chris. Her life goals include being a Mom someday — not today, but someday — and teaching the world to chew with their mouths closed. A worthy and admirable goal if you ask me.

Favorite Movie The Proposal
Favorite Book Redeeming Love
Favorite Vacation Spot Mexico
Favorite Team War Eagle
Superpower Reading minds
Emmy Hobbs

Maggie Malone

Voice of the Customer

Margaret Malone. What a name! Sounds like a late 1930’s movie star, doesn’t it? “Now Playing at the Paramount Grand: Gone with the Wind, starring Vivian Leigh, Clark Gable, and Margaret Malone…” 

Instead, her parents started calling her Maggie, and she became an Olympic athlete. Oh, what could have been, Margaret? Anyway, we’ll get back to the whole Olympian thing in a moment. At Wildsparq, Maggie serves as one of our amazing Client Success Leaders, where she prides herself on engaging with clients, teams, and leaders — helping each to reach their goals and grow as leaders. “I love talking to people,” she says, “so this is basically like getting paid to do what I would probably be doing even if I wasn’t being paid!”
 AUTHOR’S NOTE: Remind me to have a discussion with accounting regarding Maggie’s compensation package. When she’s not “working” to help connect people and make dreams come true, Maggie loves hiking, public speaking, teaching kids, serving in the community, cheering on her Texas A&M Aggies (where she earned her degree in Human Resource Development, and post-grad in Marketing and Analytics), or watching The Real Housewives of (wherever they are being real this season). 

Or throwing javelin. See? I told you I’d get back to the Olympic-thing. 

Maggie throws the javelin. A lot. And really, really far. She won the USA Outdoor Track and Field Championships and the NCAA Women's Division I Outdoor Track and Field Championships in 2016, and later represented the USA at the 2016 Summer Olympics in Rio de Janeiro, Brazil. Maggie, as they say, is a Grade-A certified savage, and we couldn’t be more proud to have her working — she really does work hard — with us at Wildsparq.

Favorite Movie Remember the Titans OR Fried Green Tomatoes
Favorite Book Lean In by Sheryl Sandberg and Becoming Michelle Obama
Favorite Food Ice Cream 😬
Favorite Vacation Spot I love Oregon and the Pacific Northwest
Favorite Team Aggies. Every. Day. Gig the World.
Maggie Malone

Will Davies

Client Success Leader

Favorite Movie The Sandlot
Favorite Book A Course Called America by Tom Coyne
Favorite Food Steak Frites
Favorite Team Atlanta Braves
What do you want to be when you grow up? Professional Golfer
Will Davies

Jacob Justice

Senior Software Engineer

Favorite Movie Whiplash or Shrek
Favorite Book A Clockwork Orange by Anthony Burgess
Favorite Food Pizza
Favorite Team War Eagle
Guilty Pleasure Late Night Video Games
Jacob Justice

Jasa Scheierman

Sales Development Leader

Favorite Movie The Guernsey Literary and Potato Peel Society
Favorite Book Love Does by Bob Goff
Favorite Food Cheesecake Factory Reeses Cheesecake
Favorite Team Golden State Warriors
What do you want to be when you grow up? To own a horse therapy ranch in Wyoming
Jasa Scheierman

Shelby Ferguson

Sales Development Leader

Favorite Team Georgia Bulldogs
Favorite Book A Little Life by Hanya Yanaghara
Guilty Pleasure Oreos and Milk
Favorite Food Pasta Alla Vodka
Favorite Movie John Wick Series
Shelby Ferguson

Audrey Jackson

Sales Development Leader

Favorite Team (SM)ashville Predators
Favorite Movie Something Borrowed
Favorite Book Something Blue (the sequel...)
Guilty Pleasure Trader Joes Ice Cream Sandwiches. YUM!!
Favorite Food BREAKFAST everything
Audrey Jackson

Rachael Merritt

Director of Marketing

Favorite Team Florida Gators
Favorite Book In The Name of Jesus by Henri Nouwen
Guilty Pleasure Juicy Scandal Documentaries
Favorite Food Steak
Favorite Movie Forrest Gump
Rachael Merritt

Russell Allen

Software Engineer

Favorite Team Go Dawgs! (UGA Dawgs, that is)
Favorite Book Jonathan Livingston Seagull
Guilty Pleasure Green tea with too much honey in the mornings. Craft beer in the evenings.
Favorite Food Salmon in all forms
Favorite Movie Shawshank Redemption
Russell Allen